Looking for a MailerLite Alternative?

Last updated on 13 July 2026

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MailerLite has been a favourite email platform for me for many years now, and I’ve often recommended it to people who have a lower budget, as their free and entry-tier pricing was really affordable, even for small businesses or bloggers who aren’t bringing in lots of income.

But in June 2026, MailerLite changed their pricing. For the worse. Especially for new users or those on the free plans.

Now I have to say right here at the beginning of this post that I’m currently not planning on changing email platforms. I actually still really like MailerLite’s features and the platform itself. And I do think it’s an excellent option if you can make it work for your blog or business financially.

My plan is a bit of an odd plan that I’ve had for a while now, and while yes, it’s gone up since I first got Mailerlite (about $5 I believe), I actually still really love the platform for email and despite the fact that I currently pay $15 usd (which is about $30 nzd) per month, for up to 2500 subscribers. I don’t think you can get that plan anymore, but since I’ve had it for ages, they haven’t changed it.

It has everything that I currently need for my emails, and anything that perhaps I can’t do (there’s a limit on Landing Pages, for example), I also find a workaround.

However! So many people are looking for a MailerLite alternative at the moment because the changes to the pricing and tiers have changed so dramatically that it’s no longer sustainable for them.

Side note: This is why I love email marketing though! You can literally just up and go with your subscribers. They’re yours. They’re not tied to algorithms or billionaires. You can take your list, and move it somewhere that is actually going to serve you best at this time.

So let’s look at some of the MailerLite alternatives that are similar price points – or on that lower end of the scale. I’m not going to say that any of these are the best free email marketing software for small businesses or for bloggers. I haven’t used any of them myself, so I can’t actually vouch for them.

But what I can do is break down a couple of their features as they stand today, and hopefully you’ll be able to find a cheap marketing platform that will actually suit what your email marketing needs are at the moment. (Remembering that as you change and grow your list, you might need to upgrade or downgrade or move platforms completely.)

Mailerlite Alternatives to Check Out

There are so many email platforms out there these days that it can be a bit overwhelming choosing one. Can I just remind you that you’re not locked in forever? Remember that you can move in the future if you need to.

The following are cheap email marketing platforms that are similar to MailerLite in terms of pricing. But please note that nearly every email platform out there has gone up in price in the last few years. Please check each platform to see the most up-to-date pricing, as they might differ slightly from below (I will be updating this blog post periodically).

Sender.net

If finding a cheap email marketing service that still has a bunch of useful features, Sender.net might be a good option for you. At the writing of this post, the Free Plan allows up to 2,500 subscribers and sending up to 15,000 emails a month. That’s a pretty darn good baseline, freebie tier!

The Free tier has a bunch of features like 10 landing pages, drag-and-drop editor, lots of templates, email automation, and custom workflows.

If you’re looking to send to more subscribers or you’d like to send more emails per month, their first paid tier, Standard, starts at $10 usd per month, depending on how many subscribers you have. Then the Professional plan starts at $20 usd a month. Still very reasonable for everything you’re getting.

📧 Check out Sender.net

EmailOctopus

I’m going to be super honest with you: I didn’t know EmailOctopus existed until writing up this blog post. Buuuut having had a really good look at it, it seems like a great option if you’re thinking of moving away from MailerLite. Or you’re looking for your first email platform.

At the writing of this post, their free tier is set up so you can have 2,500 subscribers and send 10,000 emails per month, create 1 landing page and 1 form. Now, it’s the form that’ll get a lot of us, I think, so you’ll be pleased to know they have a slider payment system. So if you have 1,000 subscribers, you’ll pay $20 usd per month. If you grow to 2,500 subscribers, you’ll pay $31.50 usd and it goes up from there.

If you’d like an email platform that grows with you, then EmailOctopus might be a good option for you.

📧 Check out EmailOctopus

Brevo

Brevo is another good MailerLite alternative, which has a lot of pricing options, depending on what you need. Although see note below.

At the writing of this blog post, the free plan probably won’t work for you, as there’s a limit of 300 emails a day (meaning that if you have a list of 1,000 people … that ain’t gonna work). But their first paid tier, called Starter, is only $9 usd per month for up to 5,000 emails a month.

The Brevo plans are a bit confusing, I must admit, but you can check them all out here on the Brevo Pricing page and see what you think.

📧 Check out Brevo

Mid-budget Email Marketing Platforms

I do realise that if you’re looking for a different email platform other than MailerLite because they’ve put up their price, then you might need something cheaper than the ones I’m about to list.

But I would still check them out, as you might find they have more features available at a similar price point. And it’s good to have them up your sleeve, should you want to change email provider in the future.

Flodesk

Flodesk is a popular one for business owners (as is Kit – see below), and it’s actually not too badly priced. There’s a free tier you can jump on, which will allow for unlimited active subscribers, though you are limited to the number of emails you can send; you can’t have automations, or personalised fields, and you can’t schedule emails, either, which I think is really weird.

Flodesk separates its tiers by features rather than number of subscribers. So you could be on the Lite plan and still grow your subscriber list; you’ll just pay each time you reach the next subscriber threshold.

The Lite version is $25 usd per month (when paying monthly), and you can have up to 1,000 subscribers. If you then grew to 2,500 subscribers, you could stay on the Lite plan, but you’ll be paying $32 usd per month. You do have a lot more options with this Lite plan (and all paid plans) than you do with the free one.

📧 Check out Flodesk

Kit

Kit is another really popular email marketing platform, especially for businesses. Many of the business owners I follow and am connected with use Kit.

At the writing of this blog post, there are three Kit pricing plans: Newsletter, Creator and Pro. You can try out Kit for 14 days for free, too.

The Newsletter tier is their free tier, and you can have up to 10,000 subscribers, create unlimited forms and landing pages, segment subscribers and access their templates library. You can only have, however, 1 automation sequence, which is what would trip me up.

If that’s not a problem for you, then Kit is a good option.

But if you do need that extra automation, as well as the other features not available through the Newsletter tier, the Creator teir is the next one up and jumps up to $39 usd a month for 1,000 subscribers. Which is why I’ve put it in this mid-tier email platform section. You can see the full breakdown of the Kit pricing.

📧 Check out Kit

beehiiv

beehiiv have four tiers you can choose between if you’re looking to switch to them. The Launch tier is their lowest one, and it’s free, and you can have up to 2,500 subscribers, send unlimited emails, get web hosting, create segments for your emails, and even do podcasting (1 x episode a month) through the platform.

That’s where the zero-cost features end, however, because if you want anything like automations or A/B testing, then you’ll need their Scale tier, which starts at $49 usd for 1,000 subscribers, then goes up from there. The paid tiers (Max and Enterprise are the two up from Scale) do have all the features you would want and extra.

If you need website hosting and podcast hosting, as well as your newsletter, then it might be worth looking into.

📧 Check out beehiiv

Ghost

Now Ghost is an interesting one because it’s a website builder and also a newsletter/email platform. You can also use it to create paid subscribers to monetise your blog or business that way.

You probably wouldn’t sign up to Ghost unless you needed those extra features – website and/or subscription model – but if you were to, it’s about $18usd per month for up to 1,000 audience members. With that, you get your own website, free custom domain, and email newsletter.

The newsletter section has the basics that you might need, but if you do want more, you can upgrade to Publisher, which starts at $35 usd per month for 1,000 audience members, and then up to 2,500 audience members for $55 usd per month.

📧 Check out Ghost

Mailchimp

I’ll be the first one to say that Mailchimp grinds my gears – I use it for a few contracts I have with other organisations, and the way it angers me … Oof.

But! It is a popular one for lots of reasons and has a bunch of useful features and capabilities. The pricing is very high for what it is though; that’s why I’ve added it here at the near-end. Free will get you up to 250 subscribers as well as landing pages and forms, but you can’t schedule emails, or set up audotmations.

The next tier up is the Essentials Plan, which starts at $13 usd per month for up to 500 subs, and then it goes up from there, but you do start to get those extra features. The cost for the low number of subscribers is not great though, especially if you’re trying to cut your email marketing costs and that’s the reason you’re moving away from MailerLite.

📧 Check out Mailchimp

MailerLite

I know, I know. This is a post about MailerLite alternatives. But if you can make MailerLite work with the plans that it now offers, I still think it’s an excellent platform, and I’ve never had problems with it. I have also contacted support a few times with questions, and they’ve been helpful in their responses.

I still recommend them if you can work with your finances, as comparatively, they’re still very similar to a lot of other platforms.

📧 Check out MailerLite (and get $20 credit)

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So, which one’s it going to be? Sender.net for the ridiculously generous free tier? Kit if you don’t mind paying more for the extras? Or are you like me, still happily plodding along with MailerLite, workarounds and all?

There’s no right or wrong answer. The best email platform is the one that actually gets used, not the one with the flashiest features or the most zeroes in its subscriber cap.

And that’s the whole point of owning your list in the first place. You’re not stuck. If MailerLite’s new pricing doesn’t work for you anymore, you get to just… leave. Take your people with you. You still don’t need to rely on an algorithm or getting likes or saves.

Which of these MailerLite alternatives will you be checking out? 

Psst, if you do end up switching platforms, I’d love to know which one you land on and why. Drop it in the comments; it might just help the next person reading this post make up their mind too.