Blogging Tips

Coming up with Blog Post Ideas while Offline

Last updated on 23 March 2026

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'Coming up with Blog Post Ideas while Offline' on a low opacity image of a woman writing in a notebook.

While the online space is a great way to figure out what your audience might be thinking about and searching for, and there are so many ways we can use our online communities to come up with great blog post ideas … I don’t know about you, but the less time I spend online, the better.

But we still need to be coming up with blog post ideas, especially if we’re a post-once-a-week kinda girlie, or more than once a month.

Luckily for us, we can definitely come up with lots of blog post ideas while offline, away from our phones and our computers.

I didn’t learn about those different online ways to come up with blog posts ideas until waaaaay down the track.

Before then, I was coming up with ideas from my brain and from my life. And while these days we need to also make sure that we’re looking at what kind of content is going to work well for our blogs, our readers, our clients and customers … I still think we can use offline tools to come up with ideas.

All the inspiration tips I’m going to share are offline, or at least only include your phone briefly. They’re for when you need to step away from the screen and have a break.

Keep a notebook with you

Starting out simple but strong. Keep a notebook with you at all times. Or make sure you have a good note-taking app on your phone – something that you take with you everywhere – so that when you’re out and about and you have even an inkling of an idea, write it down.

Don’t wait until you get home or ‘until later’. You’ll forget and there goes potential content.

Make a list or a brainstorm

I love lists. If I’m stuck on ideas, the first thing I do is make a list of all the things that I love, or things that I could talk about in my niche. And then I’ll turn that list into a brainstorm, and branch off from those ideas. Here’s an example:

Examples of blog post ideas from one topic

I suggest you do it on paper, as writing things down not only helps you remember them, but it’s also going to eliminate your screen time, which is what we want!

Make sure you keep this, though, or if you really need to, transfer it to digital form like on Notion or your digital content planner. If you’re stuck again later, you can always come straight back to this and see what you wrote.

Take a walk

Get out of the house, away from the computer, and just take a walk around your neighbourhood, or go into the centre of town.

You’ll be surprised at what wandering about can create. You might pass by your favourite cafe. Pop in. Get a coffee and a slice of something. If you don’t get any ideas while you’re sitting there, write about the cafe! Suggest it as a place to check out if people are going through your city.

While you’re writing it, think about what your other favourite places around your town are. Write about those.

No cafe? No problem! Simply walking around changes your scenery, and a bit of fresh air is good for the brain and the soul.

Read a magazine

Do people still read magazines? 🤷🏻‍♀️ Flicking through a magazine (whether it’s today’s or last year’s) can be a great way to find inspiration. Or even things like brochures from your niche. Check out this Reel I shared about finding blog post ideas in a House of Travel brochure they sent me.

You might see an article about new summer fashions; write a post about your favourite summer outfits, or that one time when you made a really big fashion faux pas and no one told you about it, or even things you don’t like about summer fashion.

You might see a page on new albums that have just been released; get a hold of that music, listen to it, write a post about it.

It might be that you’re a travel author like in my Reel example, and you’re finding inspo from the junk mail.

Read a book that’s not your usual genre

I could just say ‘read a book. Review it’ and that’s a great idea, and I do that a lot (every week!)

But if you want to do something new, why not try reading a book that’s in a genre you’ve never read before? Write about not only what you thought of the book, but what you thought of the experience of reading it. How was it? Did you enjoy it? Perhaps you’ll never pick up another autobiography again…?

Or read a book that IS in your niche. What did you learn about your niche from the book? Is it worth picking up?

Look out for the little things

There may be things or places you see every day, but have never really thought about them. It could be that old antique clock sitting on your mantel, or that cafe where you grab a muffin every week.

What might be mundane and the same to you may be incredibly interesting to others. Tell us about that old clock. Let us know why it’s that cafe you go to every week. What makes them special or great or important to you?

Obviously you’ll be doing this in a way that ties back to your niche, though.

Example 1: I’m a food blogger and I have a particularly bad muffin at a cafe. My blog post inspo might be ‘My Favourite Muffin Recipes’ or ‘Tips for making the best muffin every single time’.

Example 2: I’m an interior designer, and I’ve noticed a particular colour being popular. My blog post inspo might be ‘X ways to use [colour] in your next home project’ or ‘X colours that go beautifully with [popular colour] this [season eg spring]’.

Months and Seasons

The year and its seasons and events are great places to get ideas. It seems like every month there is a different holiday, celebration, event or seasonal something-something.

What month is it right now? What is happening this month? Is it New Year ‘s-post January? St-Paddy’s-post March? Is winter coming? Summer? Perhaps it’s time to start thinking about October and the wonders of Northern-Hemisphere autumns and Halloween?

This isn’t going to work for every blogger – not everyone is writing seasonal content – but if it works and you think your readers would enjoy it, give it a go!


Of course, no matter what you end up writing about on your blog, make sure you use good keywords so that it can actually be found. Think about how it fits into your niche, into your topics that you talk about. You don’t want a really random post in the middle of nowhere. Still be strategic about it.

But know that there are ideas everywhere, even offline.

I’d love to know if you do any of these things already! Drop a comment below and let me know which ones. 

Anjali Kay is an Aotearoa New Zealand-based blogger and book lover sharing travel inspiration, bookish posts, the occasional creative project, and a lot of practical blogging tips here at This Splendid Shambles. Based in Auckland, she's been writing book reviews and travel posts, sharing creative projects and blogging tips since she started her first blog in 2009. When she's not working on her own blog, Anjali also offers blog coaching and support for bloggers who want real guidance from someone who's actually done the work, and is a few chapters ahead of them.

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